Snapchat parent absorbs mapping and spatial-computing tech, targeting a roughly $2,500 consumer AR launch this fall
Snap has acquired spatial augmented reality startup Illumix to sharpen the real-world sensing that will define its forthcoming Specs glasses. The Snapchat parent said it will fold Illumix’s mapping technology and platform into Specs and retain most of the startup’s staff. Terms were not disclosed. The move slots in the last piece Snap needs before pushing into the consumer market in earnest.
