Comcast's Q4 profits were helped by "Wicked" and Peacock.
Comcast, which owns major U.S. legacy media including cable TV and NBC Broadcasting, reported a strong fourth quarter of 2024, driven by the theatrical success of Wicked and the strength of its streaming service Peacock.
Short form and TV are friends, not foes
The dawn of the social video era ushered in the heyday of short-form (under a minute) content. The majority of content distributed on YouTube, Instagram, TikTok, etc. is midform (around 10 minutes) or shorter.
In the age of multiplatform, brand loyalty and personalized experiences matter
"The streaming market is rapidly expanding across multiple platforms (OTT/CTV/FAST/in-vehicle/smart devices, etc.). Strategies are needed to drive brand loyalty and profitability through high-quality ad experiences and innovative collaborations."
ABC News Agrees to AI Protections for Writers
As gen AI moves deeper into news and other content creation, unionized writers at ABC News have succeeded in securing protections for the company's use of AI.
AI Takes Over Super Bowl 2025 Ad
Super Bowl LIX, the big game between the Philadelphia Eagles and Kansas City Chiefs, is coming up on Feb. 9, and with it comes a lot of attention to the ads that will air before and after the game.
[NAB2025]Global Creator Economy Takes Global Tech Show by Storm
As the creator economy takes the global media industry by storm, major tech trade shows are changing. They're adding more exhibits, seminars, and networking events around the creator economy.
[CES2025]Smart glasses are poised to integrate deeply into everyday life
2030: The Impact of XR Headsets, AR and Smart Glasses on Spatial Computing. CES2025, Tue, Jan 7 9:00 AM - 9:40 AM LVCC, West Level 2, W218.
Veo2 delivers a knockout blow to OpenAI SORA as much as Deepseek
While China's Deepseek has shocked the global AI market with its superior performance, the race for video AI generation models has also seen OpenAI outperform the competition. While OpenAI's Sora has surprised many with its text-to-video model, the evolution of AI is never-ending.
[CES2025]AI, Cinematic, Spatial and XR: The Next Level of Creativity
"The combination of XR-metaverse and AI is transforming content creation, distribution, and user experience, and voice interfaces and spatially aware AI will be a big part of the 'next generation of computing'. However, we must not lose sight of the ethical and community aspects."
"We want to make a new model for spreading the Korean Wave beyond sales," says Park Sang wook, Director of KOCCA Singapore Center
Dr. Samseog Ko, Distinguished Professor at Dongguk University. Editor's note: "Insights from Samseog Ko" is a field note from Dr. Samseog Ko Distinguished Professor of AI Convergence at Dongguk University (former Korea Communications Commissioner).
Hollywood Making Fewer TV Shows, What is the impact on South Korea?
Hollywood is suffering from global studios cutting production budgets, AI, the LA wildfires, and more. According to Bloomberg, the number of new TV shows in the U.S. fell 7% last year and 17% the year before. Many, including global Content studios, have said they are cutting program budgets.
Evolving to 'Guided Storytelling' in the Roku FAST Streaming Era
There are still high-quality TV shows being produced today, and the growth of FAST and streaming services like Roku has made content more diverse and accessible.