[K-EnterTech Hub REPORT] The Discovery Economy — Global Media & Entertainment Tech Trends 2027
All 20 sections of Axios's 124-page Media Trends Executive 2026 Annual Report and the full Luminate survey Social Media & Entertainment Discovery, plus Nielsen, KOBACO, Dentsu, TVer, the first AI copyright suits in Korea and Japan and a CES 2027 checklist. 60-page PDF, 41 charts, 20 tables.
An AI-intermediated internet: bots at 54% of traffic; news search referrals 18M → 11M; B2B content scraped 116 times per 1,000 human requests
Copyright and IP: 299 AI deals vs. 107 lawsuits; 42% of top publishers block training bots; 128 deepfake laws
Advertising: U.S. CTV ($47.6B) passes linear in 2028; top 10 ad markets; agency billings; Korea and Japan
Hollywood and streaming: box office $8.1B; price increases; 65 bundles; weekly releases overtake binge; view definitions
Short-form discovery: 57% of U.S. 18–24s find films and shows on short-form; 65% of concertgoers discover music on social; seven vertical feeds
Live, sports and IP: live revenue $149B; NFL rights and viewing costs; women's sports; catalogue multiples at 17.9x
Korea and Japan: short-form time, TVer at 44.7M, TVING–Wavve, broadcaster and newspaper AI suits
Five-step Discovery Design, CES 2027 checklist, Luminate data tables and glossary
60-page PDF · 41 colour charts · 20 tables · Published November 7, 2026