K-ENTERTECH HUB | MUSIC & AI
MURÉ’s single goes out worldwide Oct. 1, travelling from streaming platforms and a watercolour video to the Jeongseon Arirang Festival stage
Jeongseon Arirang (정선아리랑), the folk song of Korea’s Gangwon mountains, is getting a new recording and music video made in collaboration with AI. “Ieobureuneun Maeum” (이어부르는 마음), released in English as “Jeongseon Arirang — Flow and Return,” goes out on music platforms worldwide on Oct. 1 under the name MURÉ (무레). Jeongseon County (정선군) sponsored the project; illi-m (㈜일리엠) planned and produced it. The music video, an AI watercolour animation, comes out the same day.