Cable is shrinking, but ‘The Five’ keeps growing — what Korea’s news and FAST players should watch

As cable news audiences shrink, Fox News' roundtable "The Five" has grown 148% over 15 years by selling not news but the experience of familiar hosts in conversation—a low-cost talent-and-format model that Korea's linear and FAST players can learn from.

Jung Han 7월 22, 2026 6 min read분 읽기

Not the news but the hosts and the format endure: the growth equation behind Fox News’ roundtable, and its lessons for Korean media

Cable news audiences have bled away for more than a decade. In the same stretch, Fox News’ weekday roundtable “The Five” lifted its viewership by 148% to more than 3.6 million on average this year. What this program — No. 1 in cable news for 22 straight months — sells is not breaking news but experience.

Cable is shrinking, but ‘The Five’ keeps growing — what Korea’s news and FAST players should watch

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