Fans hunting across channels and paying more — how fragmented rights reshaped the way we watch, all the way to the Milano Olympics
Mark Loftus has rooted for the New York Yankees since the days Mickey Mantle and Roger Maris were smashing home runs. As a boy he followed his heroes on the team's local radio and TV, and occasionally a weekend network broadcast. It wasn't hard to find the game, and it cost nothing to tune in. It isn't so simple now.
