TV & Telecom
방송과 통신의 현재와 미래를 추적합니다. 지상파·케이블·IPTV의 경영과 편성, 시청률과 광고 시장, 통신사의 미디어 사업, 차세대 방송 기술과 유료방송 구조 변화를 다룹니다. / The present and future of broadcasting and telecom — terrestrial, cable and IPTV business and programming, ratings and the ad market, telcos' media plays, next-generation broadcast tech and the reshaping of pay TV.
Production down after strike, but TV series costs up 35%
The 2024 U.S. film and TV industry experienced significant shifts influenced by the lingering effects of the 2023 labor strikes, evolving viewer habits, and changing production strategies. Here’s a detailed analysis of key trends across sectors.
AI Takes Over Super Bowl 2025 Ad
Super Bowl LIX, the big game between the Philadelphia Eagles and Kansas City Chiefs, is coming up on Feb. 9, and with it comes a lot of attention to the ads that will air before and after the game.
Hollywood Making Fewer TV Shows, What is the impact on South Korea?
Hollywood is suffering from global studios cutting production budgets, AI, the LA wildfires, and more. According to Bloomberg, the number of new TV shows in the U.S. fell 7% last year and 17% the year before. Many, including global Content studios, have said they are cutting program budgets.
![[Netflix]Local content is required for ad-tier](https://cdn.media.bluedot.so/bluedot.kentertechhub/2025/01/poadwg_202501252224.png)
[Netflix]Local content is required for ad-tier
With advertising becoming increasingly important in the streaming market, “local content” plays an important role in attracting subscribers in markets that offer ad-supported products.
'2025 Oscar nominations' Netflix Win
The 2025 Oscar nominations for Best Picture showcase a diverse range of films addressing significant social and political issues. Here are some key characteristics of this year's nominees.
After 300 million Subs, Netflix takes over TV
Currently, YouTube and Netflix dominate the TV market. On January 22, 2025, Netflix, the number one streaming service, announced that it had 311.63 million subscribers in the fourth quarter of 2024, followed by V.
2025 The Year of Vertical Drama
In the U.S., the closure of short-form streaming service Quibi in 2020 left the future of short dramas in doubt, but these mini-dramas have proliferated in China in 2020.
LA reality TV down, drama up.. Film production Report
This report from FilmLA provides a comprehensive analysis of film and television production activity in the Greater Los Angeles area for the fourth quarter and the entire year of 2024. Here's a breakdown of the key points:
3.3 Million Creators Take on Legacy Media. 'Beast Games' goes live on Amazon(미스터 비스트, 아마존 프라임 게임쇼 시작)
세계 최대 유통 기업과 세계 최대 크리에이터의 만남 '비스트 게임스' 첫 방영 시작. 스케일과 사람의 심리를 자극하는 소재에 관심 주목
Is price the reason you use a streaming service?(스트리밍 서비스를 이용하는 이유가 가격 때문인가?)
한 때 가격으로 케이블TV와 경쟁했던 스트리밍 TV, 수년간 이용료 인상으로 케이블TV와 간극 줄어. 그러나 스트리밍으로 이동은 이제 가격 문제는 아님. 시청 습관의 변화는 스트리밍. 한국은?
Global ad market surpasses $1 trillion(글로벌 광고 시장 1조 달러 돌파)
미국 2024년 광고 매출 1조 달러 돌파. 25년 이래 최대. 올림픽의 광고 확대 큰 기여. 스트리밍 광고 버전도 성과 높아
소라(Sora)가 왔다(Sora is here)
오픈AI 비디오 생성 AI 소라 출시