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MrBeast Goes Direct: A Fan App Built to Become the Biggest U.S. Consumer Platform Since TikTok
MrBeast's Beast Industries is building a freemium consumer app to convert its 500M+ subscribers into "owned fans," targeting fan experience and micro-communities — unlike Patreon's creator-monetization model — as a cornerstone of its revenue-diversification push toward an IPO.
Unscripted Is Sliding. Sports Keeps Climbing.
Nearly every nonfiction genre fell year-over-year from 2024 to 2025 — sports alone rose. Live co-viewing and the athlete-as-creator economy are the engines.
Vertical Becomes the Main Stage: Streamers Turn Short-Form and Microdramas Into a Revenue Format
Netflix, Disney, Fox, and NBCUniversal are pulling vertical short-form video and microdramas inside their own apps — turning the format from an external threat into the new center of gravity for discovery, distribution, and revenue in streaming.
Old Is Not Old — It's Classic: Library Content Now Out-Streams Originals 3-to-1, and Why JTBC's Collapse Proves the Point
: Library content now out-streams new originals 3-to-1 — and JTBC's collapse shows the danger of building IP faster than fandom can pay it back.
Disney and Fox Race to Automate Advertising With AI — From Creative Generation to Agentic Trading
Disney is automating how ads are made; Fox is automating how ads are sold — and the entire ad value chain is quietly collapsing inside the media owner's walled garden
[Samseog Ko's insight]Beyond Competition, Toward Co-evolution: A New Future Korea and Japan Build Together
Professor Samseog Ko argues that in the AI era, Korea and Japan should move beyond industrial rivalry and pursue “co-evolution” by combining their complementary strengths in content, IP, platforms, and AI to build a shared EnterTech ecosystem.
Streaming 3.0: The Screen Becomes a Lever — and JTBC Is Korea’s Warning Shot
The streaming 3.0 era has arrived — streaming is no longer the destination but a lever to grow the core business, and unless Korea restructures to keep downstream rights (IP, merchandise, live, advertising) onshore where its fandom is created, the value will keep leaking to global platforms
From Airwaves to Floor Space — Japan's IP-into-space shift and Korea's task
As Japan's terrestrial broadcasters pivot from shrinking ad revenue to "IP-into-space" monetization — exemplified by TV Asahi's nine-story Tokyo Dream Park anchoring Doraemon and immersive Lumières art —Korea's media industry faces
As AI Floods Content, the Differentiator Is People: Meta Sets Its ‘Creators + AI’ Formula at Cannes Lions
At Cannes Lions 2026 (June 22–26), Meta uses Meta Beach and its Creator Sandbox to advance a single formula for advertising — creators drive the performance, and AI scales their authenticity.
From Competition to Co-evolution: Korea and Japan Sketch a Shared Path in EnterTech at ASTEEDA in Nozawa Onsen
At ASTEEDA Executive Salon 2026 in Nozawa Onsen, Lotte Holdings, Prof. Samseog Ko, and ESTsoft mapped a Korea–Japan 'co-evolution' blueprint — turning the asymmetry of chips/foundation models (Korea) and applications (Japan) into a plus-sum partnership
Hollywood’s 2026 AI Production Shift Moves From Tests to Deal Logic
In 2026, Hollywood AI moved from experimentation to operating model, with capital, labor terms and hybrid production now converging.
Creator Monetization in 2026 Is Becoming a Platform Power Game
Forbes points to a 2026 market shifting from payout features to integrated, trust-driven monetization stacks built for scale, M&A and investors.